A little flavour of what's in store...

Monday, July 23, 2007

Harry Potter and the Triangle of Relevancy?

“The "Triangle of Relevancy" is used to describe the relationship between the text in a landing page, a sponsored advertisement and the keyword or phrase that's entered into a search engine. Google places a premium on relevancy as it endeavors to ensure visitors have a positive experience by getting search results relevant to their search terms. I will outline specific steps an advertiser can take to maximize their landing pages and sponsored advertisement's effectiveness in their search engine marketing endeavors. “

The above just popped into my mailbox – the subject title: triangle of relevancy

Not having heard of this phrase before, i thought it was a harry potter spoof – you know, harry potter and the triangle of relevancy kind of idea.

It started a small guffaw in the office as we discussed other possible film tie-in's. Here's what we've come up with so far (we're not a very imaginative lot):

Harry Potter and the Triangle of Relevancy
Indiana Jones 4 – The Triangle of Relevancy
Nancy Drew Mystery - The Triangle of Relevancy
Secret Seven - The Triangle of Relevancy
Tarzan and The Triangle of Relevancy
Tomb Raider 3 – The Triangle of Relevancy
An aid to kitchen designers (not a film tie-in I know)

We're sure there our loads more examples out there (we've been told to get on with our work) so over to you.

Our regular SEO wizard will try to bring you a muggles guide to the triangle of relevancy once he's read up all about it (and finished his lunch).

Like this SEO tip? Jump to the last SEO article on this blog - click here
To read part 2 of Harry Potter and the Triangle of Relevancy - an SEO guide, click here

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